Users can rent or buy movies and TV shows from Vudu.com, even if they don’t own a Vudu-compatible TV or Blu-ray player. Vudu has more than 17,000 titles in its library with a big focus on new releases and major studio films. Users can rent titles for 24 hours for $3.99, $4.99 or $5.99, depending on quality level.
Vudu started life as a set-top box aimed at movie lovers. Since launching, the service has shifted away from its own box, instead opting to license the service to consumer electronics makers. These include devices from Sony, LG, Samsung and Panasonic. The new Boxee Box supports Vudu, and users who run Boxee on their Mac, Windows or Linux PC can also install the app.
If this venture works out, Walmart will be competing with NetFlix very soon.