Melissa Koehler
As Director of Business Development at The JAR Group, Melissa is responsible for generating new business opportunities, developing strategic partnership relationships and supporting client growth. She identifies opportunities for new and existing clients that support their business, brand and customer goals and works with the account teams to design interactive marketing solutions to achieve these goals.
Melissa brings a strong understanding of the economic impact of marketing initiatives and is experienced in developing ROI positive programs across all online channels.
Melissa holds a Bachelor’s degree in Philosophy from the prestigious “Little Ivy” Williams College in Massachusetts. She is trained in Miller Heiman Strategic and Conceptual Selling techniques, and is a member of Advertising Women of New York.
